Recruitment Marketing in a Digital Age at Ascension

Anne Pankonien, Senior Director Talent Acquisition, Promotions and Sourcing Strategy, and Lauren King, Regional Recruitment Director, Ascension.  People are talking … and texting, and tweeting and blogging. How do you ensure your recruitment message is being heard above the noise? In this session we will discuss the digital recruitment toolbox, and tips and tricks for communicating your hiring messages in the digital space. How do you leverage the tools you have, and what might need to be added to ensure not only an effective message, but an organized approach for generating relationships with your industry’s top talent? Jodie and Lauren will walk you through the communication funnel and discuss data driven approaches for success.  They will share their view of the current recruitment marketing climate and identify the tools needed to build a successful recruitment toolkit utilizing tactical examples of success drawn from their experience.