A Balanced Scorecard Approach to Developing an Integrated Enterprise Data Warehouse

Narayanan Kulasekar, Manager EDW/Business Intelligence, and Tina Esposito, MBA, RHIA, Director, Center for Health Information Services, Advocate Health Care, Oakbrook, IL, describe the approach Advocate is taking in developing an integrated Enterprise Data Warehouse (EDW). They cover the design, approach and the benefits provided by the EDW to users ranging from the executive team to front-line associates. By using Advocate’s balanced scorecard as a springboard for the EDW, associates are able to drill down on key performance indicators for management level results. Included in the discussion is a description of the Business Intelligence rollout at Advocate Healthcare.