The Rise of Cognitive Analytics in Healthcare and How to AdaptDan Kinsella, Managing Director, and Bill Fera, Principal, Deloitte Consulting LLP. Informed by humans, enabled by science, Cognitive Analytics holds the promise of helping organizations address seemingly intractable problems. From the application of natural language processing to automate knowledge-intensive processes to using advanced analytics and machine learning to make customer interactions more personalized and meaningful, Cognitive Analytics is coming of age in the healthcare industry. But how do you simultaneously consider such advanced capabilities while working on the fundamentals of analytics including reporting, data governance, and data quality? Bill and Dan provide practical insights into this conundrum.